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Any kid who grew up in the 90’s knows about NERF. And Kevin Durant once again continues to rule the off-season/lockout by unveiling these new NERF insipred KD IVs for his charity game in Oklahoma City.

(h/t SLAM and Nike Basketball)

Kevin Durant, wearing his new Nerf inspired colorway KD IV’s

Kevin Durant, wearing his new Nerf inspired colorway KD IV’s

Kobe Bryant è in Italia!

Il Mamba Nero attacca l’Italia. Guarda i miei amici italiani, le caviglie non sono al sicuro!

Or something like that. Either way, thanks, Nike. 

via Kicks on Fire

@Suga_Shane

“Start the season. Hurry.”

1998 Nike Basketball commercial featuring Samuel L. Jackson. Wieden+Kennedy, forever the Don Drapers of our basketball universe.

(h/t BDL)

Kevin Durant as Marty McFly (click here to see the full trailer for the new Nike Air Mag shoe)
(via back4thefuture.com)

Kevin Durant as Marty McFly (click here to see the full trailer for the new Nike Air Mag shoe)

(via back4thefuture.com)

Video of Kevin Durant checking out some of the new 2011 Nike MAG kicks with Bill Hader and Doc Brown?

everythingyoulovetohate:

Mike gave Spike! M.J. blessed Spike Lee with his own “Player edition” Spizikes.

Knicks colorway inspired Spizikes. Oh what if Mike played in New York City…

everythingyoulovetohate:

Mike gave Spike! M.J. blessed Spike Lee with his own “Player edition” Spizikes.

Knicks colorway inspired Spizikes. Oh what if Mike played in New York City…

Tonight let’s take a brief moment to remember these few things:

  • When Nike had the “Fun Police
  • When Kevin Garnett’s name was synonymous with “fun”
  • And apparently so was Tom Gugliotta’s
  • Cherokee Parks once had an NBA career
  • The moment in time when both Tom Gugliotta and Cherokee Parks were significant enough to be in a Nike commercial

(h/t russbengtson)

The Black Mamba (Dir. Robert Rodriguez) - Trailer #2

(Now with 100% more Kanye!)

*Teaser

**Trailer #1

“The Candy Man is back”

Just Do It.

South Park spoofs LeBron James Nike ad.

Kevin Durant (@KDThunderup) is trying to bring a lot of things home this year; MVP, another scoring title, an most importantly, an NBA Championship. But first, he’s got to take out the trash. 

If you haven’t discovered it yet, I suggest you follow Kevin’s neighbor/stalker on twitter (@KD35sneighbor) and on YouTube if you want to see the daily Durant life-style. 

@Suga_Shane

LeBron James and Nike just put out the perfect viral video. I’m not sure I can explain how good this thing is so just watch it for yourself.

@Suga_Shane

Shoe Game: Hall of Fame edition.
Scottie and Michael not only carried the NBA on their shoulders for an entire decade, they created the shoe game on their feet. 
Jordans are Jordans; The single greatest shoe franchise of all-time. But Pippens, they don’t get the love they deserve. Right after MJ and Penny, I don’t think a better collection of shoes exists. 
Pictured above is the Nike More Up Tempo Olympic editions. One of the greatest and most popular shoes ever created. If you didn’t own a pair in the 90’s you weren’t allowed on the blacktop. 
It doesn’t end there for Pip.
The Pippen I’s:

Pippen IIs:

And my personal favorite, the all red Air Maestros:

Thanks for the kicks, Pip.
@Suga_Shane

Shoe Game: Hall of Fame edition.

Scottie and Michael not only carried the NBA on their shoulders for an entire decade, they created the shoe game on their feet. 

Jordans are Jordans; The single greatest shoe franchise of all-time. But Pippens, they don’t get the love they deserve. Right after MJ and Penny, I don’t think a better collection of shoes exists. 

Pictured above is the Nike More Up Tempo Olympic editions. One of the greatest and most popular shoes ever created. If you didn’t own a pair in the 90’s you weren’t allowed on the blacktop. 

It doesn’t end there for Pip.

The Pippen I’s:

Pippen IIs:

And my personal favorite, the all red Air Maestros:

Thanks for the kicks, Pip.

@Suga_Shane

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